https://tools.ietf.org/html/rfc7301#section-3.1 specifies that a
ProtocolName may not be empty. This change enforces this for ServerHello
messages—it's already enforced for ClientHello messages.

Change-Id: Ic5a5be6bebf07fba90a3cabd10b07ab7b4337f53
Reviewed-on: https://go-review.googlesource.com/12003Reviewed-by: Brad Fitzpatrick <bradfitz@golang.org>